You NEED to find the right product (or service) to sell. In this episode, Michael shares his tips and lessons about finding the right thing to sell.
Michael Zipursky is an author, lead-generation and marketing consultant, and entrepreneur. His work has appeared in the Financial Times, FOX Business, Maclean's, HR Executive, MarketingMag, Management Consulting Journal, and in several other media and publications.
Michael runs Consulting Success, the leading consulting resource for people that want to become successful consultants. The site has over 700 articles, interviews, guides and products and serves 30,000 readers each month from around the world.